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Today

Work Your Network: Relationship Building Strategies For On & Offline Sales Success

When:

Wednesday, Nov 17, 2010, 6:00 PM until 9:00 PM

Where:

Gleacher Center, Room 100
450 North Cityfront Plaza Drive
IL

Contact:

Scott A McGarvey
Email smcg@chicagobooth.edu

Category:

Roundtable

Registration:

Required

Event Rules:

6:00 - 6:30 Registration, Networking, Cash Bar
6:30 - 8:00 Program
8:00 - Cash Bar Re-opens

Once again, we'll set up a Literature Table in the front registration area before the meeting. You may use the table to distribute copies of anything (within reason) that communicates your business, your capabilities, and/or career interests. This would include a brochure, a fact sheet, a resume, or other items of interest. This will give us all an opportunity to share our interests and find ways to help each other achieve goals.

Registrants & Fees:

Registrant	Fee
Booth Club Member	No Fee
Chicago Booth Student/Guest	No Fee
Chicago Booth Student's Guest	No Fee
Club Member's Guest	No Fee
Non-Member/Guest	No Fee
Non-Member's Guest	No Fee

What is this?

Hosted by Chicago Booth Marketing Roundtable

Session Overview

Are you meeting prospects but having a hard time converting them into clients?

Have you identified your ideal target market and what differentiates you and your organization?

Join Paula Giovacchini, President of Gio Group, Inc., and Amy Ravit Korin, founder of InteractiveAmy Social Media Consulting for an interactive program that will introduce you to a marketing and business development framework that can lead to building stronger relationships and increasing revenue. You’ll walk away with new skills to help save time and enhance ability to build trusting relationships with clients and prospects, including:

v An understanding of social media tools to help you connect with clients and prospects, on platforms including, LinkedIn, Twitter, and Facebook.

v Learn the process of implementing these platforms into your sales process

v Generate results – Learn techniques to establish trust with existing and future clients, share articles and industry information, provide value through information sharing.

The primary focus will be on building professional relationships and establishing your online identity. Learn how to make a cold connection a warm one and how to grow your personal and professional network through various social channels, on and offline.

About Our Speakers

Paula Giovacchini is President of Gio Group, Inc., a coaching and consulting firm that helps corporations and professional service firms accelerate revenue and build effective leaders. Paula’s corporate career extends over 20 years where she has held leadership positions in sales and organization development at First Chicago, LaSalle Bank, JMB Realty Corporation and American Airlines. Paula has specialized in increasing sales for a variety of services and products; coaching attorneys to be stronger business developers, integrating cultures for merged organizations and providing executive coaching to enhance leadership skills. Paula is a certified professional coach from New Ventures West and holds a BA in Communications from Mundelein College and an MS in Organizational Development from Loyola University.

Amy Ravit Korin is the founder of interactiveAmy.com LLC, a consultancy focusing on social media and integrated marketing strategies, digital publicity and personal branding for individuals, businesses and brands. With over ten years of experience in social and emerging media, online advertising, branding and digital communications, interactiveAmy is available to amplify your online! Amy earned her MBA from Loyola University’s Graduate School of Business with a concentration in Marketing and Human Resources and studied Communications at the University of Michigan in Ann Arbor. Amy currently serves on the Board of the Chicago Social Media Club and is also a Co-Chair of Steppenwolf Auxiliary Council’s Membership and Marketing Committee.